A pallet leaves the warehouse. Destination: the other side of the world. And then, nothing. Three weeks of waiting in complete radio silence. The buyer calls, anxious. The supplier knows nothing. The freight forwarder can only speculate. The result: delivery times go through the roof, a severely strained customer relationship, and unanticipated costs spiraling out of control.
This scenario, all too familiar to many companies, is extremely costly to global trade: 40% of international logistics delays stem from a simple lack of visibility during transit. Worse still, 90% of losses and thefts could have been prevented with real-time tracking and an automated alert system.
Until now, global geolocation has come at an exorbitant price: expensive GPS trackers, heavy and bulky batteries, complex return logistics, and a massive IT infrastructure. This was out of the question for disposable pallets, lightweight packages, or regular shipments of mid-value goods. But the era of managing shipments blindly is coming to an end.
To support and accelerate the digitization of global supply chains, UBI Solutions offers a disruptive innovation: UBI Shipping Track. By deploying single-use BLE (Bluetooth Low Energy) tracker, 10 times cheaper and 10 times smaller than a conventional GPS device, with no loss of battery life or hidden costs, real-time global geolocation is finally accessible to all businesses.
Most logistics managers and export directors acknowledge that they lack a unified, real-time view of their shipments once they leave the factory or loading dock. Tracking goods across continents often feels like navigating a jungle, created by three major vulnerabilities:
Every link in the international supply chain, suppliers, trucking companies, customs, shipping lines, freight forwarders, and final delivery providers, uses its own management tools and software. Your logistics data is scattered, rarely synchronized, and never centralized on a unified interface.
Once the goods are handed over to the carrier, they enter a veritable “black hole.” You are completely dependent on manually reported updates, which are often delayed or inaccurate. It’s impossible to know whether a container is stuck in the port area, held up at customs, or already on its way to the recipient.
To address this lack of visibility, the traditional “standard” solution has been the GPS tracker. But this technology is designed for dedicated containers or large vehicle fleets.
The economic and operational obstacles are significant:
Weight and bulk: A standard GPS tracker is heavy due to its powerful battery. For delicate electronics or pharmaceuticals, this imposes strict packaging constraints and increases shipping costs.
Mandatory return logistics: Upon arrival at the destination, the recipient must retrieve the tracker, transport it to a redistribution center, and repackage it. This process causes delays, incurs administrative costs, and carries a high risk of equipment loss.
Additional cost per shipment: For shipments of 100 pallets per month or disposable equipment, profit margins cannot absorb the cost of traditional GPS devices.
In a context where the requirements of clients and insurers are becoming increasingly stringent, the lack of detailed traceability has serious consequences:
Excessively long response times: a theft or routing error is not identified until the scheduled delivery date, by which time it is already too late to take action.
Breaches of the cold chain or undocumented temperature spikes: without continuous environmental data, it is impossible to prove a service provider’s liability in the event of damage to sensitive products (healthcare, chemicals, perishables).
Buffer overstocking: Uncertainty about transit times forces buyers to maintain costly safety stocks to prevent production line stoppages.
The UBI Solutions Group, a European leader in connected traceability and IoT ecosystems, offers a tailored solution to the challenges of international logistics: UBI Shipping Track.
This turnkey solution combines innovative, low-cost hardware, smart sensors, and a centralized cloud platform to provide end-to-end visibility without the need for any heavy infrastructure.
Geolocation based on our Bluetooth Low Energy beacons is redefining the market. Designed to be attached directly to a package, box, pallet, or inside a container, these trackers offer absolute flexibility:
Lightweight: Weighing just a few grams, they have no impact on your packaging or shipping costs.
Cost-effective: 10 times cheaper than a conventional GPS tracker.
Zero maintenance: Designed for single-use, they permanently eliminate the need for return logistics, fleet management, and chip retrieval from the other side of the world.
Continuous tracking: Location data is automatically collected via the global IoT network to maintain uninterrupted traceability, both in France and internationally.
Real-time location tracking forms the foundation of the solution, but you can enhance your tags to meet your business needs using our chips equipped with sensing capabilities:
Temperature sensor: continuous monitoring and archiving of temperature curves to ensure the cold chain (pharmaceuticals, dermocosmetics, food and agriculture).
Impact and shock sensor: records accelerations and violent impacts experienced during handling or road and maritime transport.
Opening detection: automatic alert if the packaging or container door is tampered with during transit.
All data transmitted by your trackers is centralized on the Connected Things interface. This single platform eliminates information silos between your carriers and provides a shared dashboard: a global interactive map, a complete history of routes, flow management, and battery status monitoring.
To streamline your relationship with buyers and partners, UBI Shipping Track generates a temporary, highly secure link called Tracklink with a single click. You can send it via email or natively integrate it into your customer portal. Your recipients can access the real-time tracking map for their order directly, no account creation, no password, and no friction whatsoever.
Continuous geolocation eliminates vague estimates (“somewhere at sea,” “at the freight forwarder’s”). You know the exact location of your goods at every stage of transit.
Here’s what this means in practice:
No more frantic calls to freight forwarders to find out where an order is. You manage your shipments on a single interactive map and immediately reduce your buffer inventory at the destination.
The Connected Thingsplatform continuously analyzesthe signalstransmitted by the sensors. As soon as an anomaly occurs (prolonged stoppage, route deviation, temperature fluctuation,suddenimpact), an automatic alert is generated.
Here’s what this means in practice:
You transition from reactive logistics management to proactive problem-solving. You are notified of the incident even before the customer receives the shipment, allowing you to resume production or contact the carrier immediately.
Granular traceability provides significant protection against opportunistic theft and undocumented damage.
Here’s what’s changing in practice:
Each stage of transit is time-stamped and archived. In the event of damage or loss, the digital chain of accountability is indisputable, making it easier for you to file claims with insurers.
The challenge: In a highly competitive market, price differentiation is a dead end. Your customers demand modern, transparent visibility that integrates seamlessly.
The UBI Shipping Track Impact: You offer a premium service thanks to Tracklink tracking links. Your customers track their shipments in real time, which drastically reduces the volume of inquiries to your customer service department while boosting the retention rate of your key accounts.
The Challenge: In a highly competitive market, price differentiation is a dead end. Your customers demand modern, transparent visibility that integrates seamlessly.
The Impact of UBI Shipping Track: You provide a premium service thanks to Tracklink tracking links. Your customers can track their shipments in real time, which drastically reduces the number of inquiries to your customer service team while boosting the retention rate of your key accounts.
The challenge: You receive dozens of containers or pallets from overseas every day. Unforeseen delays cause bottlenecks at your loading docks or stockouts on the shelves.
The UBI Shipping Track Impact: You optimize the scheduling of your unloading teams. For cold-chain products (healthcare, fresh goods), you have access to an automated temperature log upon arrival to immediately verify the sanitary compliance of each shipment.
UBI Shipping Track is designed to integrate seamlessly into your order fulfillment operations without disrupting your operators’ workflow.
1. Attach: Your order pickers attach an ultra-compact BLE tracker to the merchandise, box, or pallet. The process takes 2 seconds and has no impact on the shipment’s weight or packaging.
2. Link: Using the intuitive mobile app, the operator scans the tracker’s QR code to link it to the order number or delivery slip. The tracker begins transmitting immediately. No complex IT configuration is required.
3. Share: From the Connected Things platform, you generate your UBI Tracklink and send it to your customers or partners. They can track the shipment in real time via a user-friendly interface.
Do you want to eliminate blind spots in your international shipments, secure your high-value goods, and provide an exceptional tracking experience for your customers?
➡️ Contact our logistics experts to discuss your project
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About UBI Solutions:
As a European leader in connected traceability and IoT/RFID solutions, UBI Solutions helps companies in manufacturing, logistics, retail, construction, and healthcare digitize their operational processes. As a global systems integrator and software provider, UBI Solutions designs comprehensive ecosystems, including hardware, cloud platforms, and IT integration, that enable asset geolocation, container tracking, and workflow automation. With a presence in more than 30 countries, UBI Solutions’ technology processes over 2 billion data points annually for more than 800 internationally renowned clients.